I took my inspiration for the color mainly from my LeMond - yellow and red. My mountain and 'cross bikes are both red too, and the 'cross bike also has a little bit of yellow on it. The old bag was black and yellow, but with how intelligent and perceptive the drivers in Seattle are, I thought brighter would be better.
The store credit was enough for me to get one panel in a reflective fabric, for a $15 upcharge. This is what it looks like under flash photography... Sweet.
I don't really need or want my bag to have street cred. I just want my bag. And this is, most definitely, my bag.